Dan Heath is a bestselling author, speaker and fellow at Duke University’s CASE center. Dan chats with the Armchair Expert Dax Shepard about why certain ideas stick, the emotionality behind urban legends and the benefit of thinking upstream. Dax implores those to think about the financial benefits to upstream social reform and Dan explains that every system is designed for its outcome.
Listen to Dan Heath discuss the work of Built for Zero communities and the upstream solutions it takes in order to create a lasting end to homelessness that leaves no one behind (begins at minute 36:00).